## Goldman Sachs Bets Big on Buffer ETFs
Goldman Sachs Asset Management is making a significant move into the world of defined outcome exchange-traded funds (ETFs), also known as buffer ETFs. These ETFs utilize options strategies to offer investors a degree of protection against market downturns. Here’s a quick rundown:
- **Acquisition:** Goldman Sachs is acquiring Innovator Capital Management, a leading provider of defined outcome ETFs, for $2 billion. The deal is expected to close in the first half of next year.
- **Growth Potential:** Goldman Sachs sees these ETFs as a major growth area, with Bryon Lake, co-head of the firm’s Third-Party Wealth team, highlighting their appeal.
- **Investor Needs:** Defined outcome ETFs address investor needs for income, downside protection, and growth potential.
- **Portfolio Role:** Firms like Kathmere Capital Management are using these ETFs in client portfolios as part of stock strategies designed to reduce risk.
- **Attractive Features:** These ETFs offer a safety net for investors seeking stock market exposure, acknowledging the inherent volatility of equities.
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